SEO Strategy Guide Santa Rosa CA, PBHS

SEO Implementation Guide

PBHS Team
SEO Analyst Email*
Website Account Manager
Client Info
Client Name
Practice Name
Specialty
Domain
Other/Multi Specialty:
SEO Package*
Is this a current SEO client getting a new site?
- Yes
- No
Do you recommend that they import their current content?
- Yes
- No
REMINDER
Metadata is included in the content that is imported. But once content is imported to the site in development, the new site will no longer be checked for updates. Notify the web account manager of any changes you want reflected in the new site.
REMINDER
If you choose not to import your content, your metadata is left behind. If you have pages ranking well, you may want to copy and paste the metadata into the top procedures metadata down below.
Is this client getting a custom site?
- Yes
- No
Front End - For Website Account Manager
Please Note: Front end recommendations may not be accepted by the client.
Homepage H1*
Homepage H2*
Featured Pages
*Only implemented if design has featured pages
Notes for the Homepage
Contact Us Page
One line per contact us page. If no h1 or h2 is noted, the default will be used.
H1 H2
Notes for the Contact Us Page
Footer*
If footer practice name is different than one stated above or if you would like a specific keyword paragraph please add to notes below.
Nearby Cities Nearby Cities Header Procedures
Sitemap and Navigation*
Do you have a recommended sitemap or navigation changes to submit?
- Yes
- No
Please be specific as possible. For changes of 3 or more pages please add a spreadsheet to your email or a Gloomaps link (example: https://www.gloomaps.com/jbA7wW7ckZ)
Custom Content Recommendations
Note which pages/topics you would recommend for the client (within the allotment of their seo package). If the client approves, the analyst will need to submit the appropriate custom content requests to the content team.
Additional Overall Recommendations for the Website Account Manager
Back End - For Developer
Please Note: Items below will not be implemented until the developer is tagged in the work order by the website account manager when the client approves the site to go live.
Homepage*
Title Description
Procedures (optional)
Procedure Title Description
Doctor Bio (optional)
Doctor Name Title Description
Contact Page*
Location Title Description
Custom Site
Notes for Designer
Initials
This field is for validation purposes and should be left unchanged.

Nearby Cities	Nearby Cities Header	Procedures

Procedure	Title	Description

Doctor Name	Title	Description

Location	Title	Description

SEO Implementation Guide

SEO Implementation Guide

PBHS Team

Client Info

REMINDER

REMINDER

Front End - For Website Account Manager

Back End - For Developer

Custom Site