HIPAA Compliant Social Photo Sharing

Santa Rosa, Ca. December 15, 2017 – PBHS’ Endorsed, HIPAA-Compliant social photo sharing application, Studio, is now available in the App Store and Google Play. Designed to help practices share office and patient photos on social media with ease, the app acquires patient consent for compliant publication on most social media channels with the click of a button.

Social media has become one of the most important digital marketing tools for dentists and specialists. The potential exposure of social media marketing is unrivaled – a single picture can reach hundreds or even thousands of people in a practice’s local market. However, because of strict health privacy laws, many practices have been apprehensive about sharing online. Studio solves this compliancy issue.

The goal, according to PBHS Vice President Chris Fraze, was to “create a simple, HIPAA-compliant way for practices to create patient engagement and promote positive patient experiences on their social media channels.”

Using a mobile phone, practices can now take patient photos, acquire consent and publish to social media all with just a few clicks. The app protects both patients and doctors by storing consent within a secure portal – the same portal that hosts the ADA member endorsed Secure Mail – giving tens of thousands of ADA members easy access to their patients’ social publishing consents.

Programming Director Zack Glenn explains “We were able to make use of several progressive programming techniques to balance the security needs with the user experience requirements for the app. We are very happy with how it turned out.”

Studio by Launch Social is now available in the App Store and Google Play Store and is free for PBHS Launch Social clients. Call PBHS at Santa Rosa Office Phone Number 800.840.5383 to find out how to become a PBHS Launch Social client today.

*** PBHS is the ADA Business Resources Endorsed Provider for Website Design and Marketing. PBHS was founded in 1977 and works with over 8,000 practitioners. Since 1995, PBHS has developed websites for practices throughout the world. PBHS is a privately held company headquartered in Santa Rosa, CA, with offices in both New York and California. PBHS can be reached at 3785 Brickway Blvd Suite 200, Santa Rosa, CA 95403 (800) 840‐5383. https://www.pbhs.com or email at [email protected].

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