Don’t miss the article titled “Social Media/Social Networking Marketing Arena: Should I Enter?” in the latest issue of the AAOMS Today Newsletter. In the story, the author defines and promotes the benefits of social media marketing and social networking.
What’s the bottom line?
Social media has the potential to build brand awareness and online community as well as enhance practice visibility while simultaneously sparking interest in performed procedures. However, a poorly designed campaign may do more harm than good. The AAOMS suggests that the best course of action to take advantage of these powerful tools is to “seek out a marking company that specializes in social media and social networking start-up campaigns” for oral surgery practices. (Please see the November/December 2011 issue of AAOMS Today Newsletter to read the entire article.)
How can PBHS help?
PBHS is helping oral surgeons implement engaging and effective social media campaigns with powerful marketing tools such as Email Newsletters for patients and referring dentists (see http://www.pbhsinform.com), Custom Facebook, Twitter and Youtube Pages as well as concierge services that coordinate and maintain your campaigns for you.
Call PBHS today to learn more about how dental social media can benefit your practice at 800-840-5383.