Top 10 SEO FAQs
Top 10 SEO FAQs How important is SEO, really? Why isn’t my practice ranking at number one? What if I already have plenty of referrals? Do I still need SEO? Questions abound when it comes to SEO, and with 97% of consumers looking for practices online, the demand for strategy and know-how is high. […]
How to Maintain HIPAA Compliance While Promoting Your Practice on Social Media
How to Maintain HIPAA Compliance on Social Media Do we need permission from dental patient’s to post their photos online? Did you know there’s a photo app that helps doctors and dentists maintain HIPAA compliance? That’s right. When you want to share office and patient photos on social media, the mobile application, Studio, is conveniently […]
How to Make Your Dental Website a New Patient Lead Machine
Make Your Site Create New Patients How can your dental website create new patients for you? If you haven’t heard about Google’s latest advancement in massively improving the way in which search understands queries, it’s something you don’t want to miss. The launch of BERT, the new algorithm update, is a breakthrough in language processing […]
Best Practices as Facebook Removes Verification Badges
If you’ve verified your Facebook Page, you may have noticed the alert Facebook has issued regarding verification badges. Facebook introduced verification badges in 2015 to show which Pages for business are authentic. Facebook has found that badges “can be more confusing than helpful,” and they have decided to remove them October 29th. Without verification badges, […]
Best Dental Hashtags
Top Hashtags for a Dental Practice How to use hashtags for your dental practice Love ‘em or hate ‘em, hashtags are here to stay. They were first introduced in 2007, and they’ve become a game changer in the social media marketing world ever since. Use them correctly, and you’ll engage patients and reach new ones. […]
Halloween Marketing Ideas for Your Dental Practice
Fun Halloween Ideas for Your Practice How you can incorporate Halloween and marketing with your practice 175 million Americans will celebrate Halloween this year, and about 70% of them will hand out candy—a cavity’s best friend. How do you plan to use this seemingly anti-oral health holiday that’s centered around costumes and candy to market […]
4 Ways to Get Involved in Your Local Community
Getting Involved with your Local Community How Getting Involved with your Community will Grow Your Practice Aristotle, the ancient Greek philosopher, once said, “The essence of life is to serve others and do good.” And you are. You and your team, as dental professionals, serve people every day, cleaning teeth and restoring smiles. Within the […]
Which is Better—Facebook or Instagram?
Which is Better—Facebook or Instagram? Choosing What’s Best for Your Practice Which social media platform is the best for your practice’s marketing strategy—Facebook or Instagram? Here are the stats. Facebook was first on the scene and has been the top social network since its debut in 2004, currently boasting 2.38 billion users. Instagram, a […]
Best Practices for Filming Patient Testimonials
Best Practices for Filming Patient Testimonials Filming Your Patients for Testimonials When looking for a good dentist in town, where do people go first? The correct answer is no longer family and friends. Word-of-mouth has moved online. And as people cruise the internet and watch videos, Google is keeping track. In fact, studies show that […]
Marketing Statistics Every Practice Should Know
Key Insights to Set Your Dental Practice Apart In the world of marketing, nothing remains the same for long. The ever-changing trends and the constant advancement in technology make keeping up to date more crucial than ever. Here are some of the latest stats that will help you know what’s most important today—and […]
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