Enhance Patient Engagement with iConsultOMS v3.1

Physicians are increasingly relying on mobile apps in their daily practice. According to a recent survey performed by Black Book Rankings (a globally recognized unbiased source for healthcare polls, marketing research, and more), 59% of physicians who use mobile apps do so on a tablet, most preferring the iPad. The survey stated that iPad utilization […]

Tips for Managing your Online Reputation

There is no denying that the Internet is the new town hall. Users promote their experiences, good and bad, for their friends, family and even perfect strangers to see. Potential patients are actively seeking feedback and testimonials that are posted online. Research shows that users are likely to look farther down the search results page […]

Branding: Identity for the Web and Beyond

What do you want your practice to be known for? Your brand establishes recognition with your patients, communicating your mission, philosophy, and professional approach. Consistent branding on your website, social media platforms, advertisements and all printed material is essential when driving and maintaining your presence within the marketplace. Basic information that is displayed, like a […]

Responsive Medical and Dental Website Design

One of the most recent buzzwords within the development world is “responsive website design”. You may be wondering what makes a website responsive and why it is important. The driving force behind the responsive design movement is the rapid rise and adaptation of mobile devices. PBHS is committed to staying up to date with current […]

Root Canal Awareness Week

The American Association of Endodontics is proud to sponsor the seventh annual Root Canal Awareness Week, March 17th-23rd! Root Canal Awareness Week is meant to banish fears and concerns surrounding root canals. According to AAE President Dr. James C. Kulild, “With today’s advanced technologies, root canals are no more painful than getting a filling – […]

How Can Social Media Work For Your Dental Practice

Social media may seem like a time-wasting kick to the parents of a modern teenage girl, but to marketers it has become a powerful new supplement to word-of-mouth marketing. Facebook “likes”, Twitter “followers”, and Google+ reviews are the budding methodology for drawing new clients in from the Internet.

Facebook Graph Search: A Search Engine Game Changer?

The release of a new Facebook product will change the way people find things on the Internet. Last week, Facebook announced they will soon release a product known as Graph Search. Mark Zuckerberg, CEO of Facebook, claims the new feature will become as important as its counterparts, the news feed and timelines, for keeping users […]